The use of decals to decorate pottery in an industrial setting dates from the mid-18th century. English earthenware decorated with decal images first appeared at Wedgwood in Stoke-on-Trent, UK. This is the traditional method of putting print on ceramics. Artwork is screen printed on to special papers (called Water-slide decals) through machines which are especially made for the ceramics industry. The ink that is used to make ceramic decals are called enamels and are made of colored mineral pigments or precious metals such as gold and platinum. The final step is to print the varnish of transfer (or cover coat). This coating completely covers the pattern and enables it to transfer to the ceramic or glass surface to decorate. It disappears during the firing process and leaves no trace. This is the yellow coating you see on the transfers.
The screen printed decal method of decorating the mugs gives you vibrant and perfect artwork which does not fade with time or repeated washes. This along with the fine bone china means that the ‘Maisy’ mugs are dishwasher and microwave proof.
Silk screen printing the ‘Maisy’ mug transfers in the traditional way ,printed first on scrap paper till the correct amount of ink appears.