Torie Jayne Design online store goes live!
After a successful Kickstarter campaign, Torie Jayne Design went into production.
Torie Jayne Design Funded on Kickstarter
"I need to raise a minimum of £5,000 in order to meet the minimum order quantities (MOQ's) from the manufacturers. I am using this Kickstarter campaign to facilitate pre-orders directly from the range, at a reduced retail price. If I reach my target I will have enough funds to go into production, fulfil your pledges/pre-orders and get products on shelves, both physically and online."
Design-led homeware brand in chalky pastels centred around the kitchen: fine bone china, melamine chopping boards, textiles. Made in UK.
In Feb 2017 I decided to use my extensive knowledge of the retail sector and my online presence to launch my own homeware brand. This was a perfect opportunity for me as a clothing specialist with over 20 years experience in the industry to use my trend and fashion expertise to develop and sell a design-led homeware branded range to a large online audience who is both aware of and understands the Torie Jayne brand.
Torie Becomes Columnist for Homemaker Magazine
In February 2015, Torie's second book 'Torie Jayne’s Stylish Home Sewing' was published by Cico Books.
'Clear instructions and a useful introduction - including sewing terms and equipment needed to get started - make this a great way to begin making home accessories and textiles to achieve a unique look in your own living space.' --Reloved, March 15
'Swoon over Devon-based designer Torie Jayne's new book, Stylish Home Sewing, filled with 35 lush projects in her signature saturated pastels. Dreamy.' --Molly Makes, March 15
'Try these simple sewing ideas using pastel fabrics and add homespun charm to your kitchen for a look that'll never go out of fashion.' - -Style at Home, May 15
'With projects both pretty and practical you will make your home a stylish haven, inside and out.' --Making Magazine May 15
In January 2014, Torie's first book 'Craft, Show & Sell' is published by Search Press Ltd' in the UK.
Packed with some stylish projects advice about craft fairs, online selling and other business tools, it's a brilliant guide for anyone wanting to run their own successful craft business. Highly recommended! --Love to Make
This is an inspiring and practical read. --Pretty Patches
It's a much-needed volume offering excellent guidance on the business of building your brand, especially for crafters. With lots of valuable tips, --Cake Geek Magazine
Torie's Eton mess ice cream recipe and tutorial on making pretty cone wrappers features in 'Everything goes with Ice cream' book by Koralee Teichroeb.
Everything goes with Ice cream is the fabulous new book by my friend Koralee Teichroeb, creator of the very popular and truly gorgeous blog Bluebird Notes.
On June 15th 2009, Apartment Therapy featured my Transformed Shed blog post on their site...
Apartment Therapy is a lifestyle blog and publishing company focused on home design and decor. The website was founded in 2004 and is currently led by Maxwell Ryan. According to Forbes, Apartment Therapy is "one of the most influential interior design sites on the Web"
It caused a massive spike in traffic to my blog and since then I have had more than a million visitors
"I started posting pics on Flickr just over five weeks ago and since then I've had a few questions asking where I get some of my things from. As a response, I've started this blog to let you guys have a few more details, such as where I've bought the items or how I've made them.
In the near future, I hope to add more of my own projects and purchases, but I also want to highlight some of the amazing design and craft ideas I admire from others.
I hope you like the blog and please let me know what you think. Enjoy..."
In early 2009 Torie discovered Flickr and in March 2009 she started uploading some photos of her house and craft projects using her nickname Torie, short for Victoria and her middle name Jayne.
BA hons degree in fashion design, Fashion show at 'The Mall' in London, Moves to New York to work for American Eagle Outfitters
